Top Tips for Your Inventagious Project
Essential fundraising strategies to help you reach your funding goals and build a successful campaign on Inventagious.
Set a Realistic Funding Goal
Research similar projects and set a goal you can actually reach. It's better to exceed a lower goal than miss a high one.
- Calculate all costs: production, marketing, platform fees, and a contingency buffer
- Consider the minimum viable amount needed to deliver on your promises
- Projects that reach 30% of their goal in the first week are 3x more likely to succeed
- You can always set stretch goals if you exceed your initial target
Build Momentum Before Launch
Start building your audience weeks or months before launch. Having supporters ready on day one creates momentum.
- Create social media accounts and start engaging with your target audience
- Join relevant communities and forums where your backers might be
- Build an email list of interested supporters
- Create a landing page to collect early interest and email addresses
- Reach out to friends, family, and colleagues who believe in your project
Create Compelling Rewards
Offer rewards that provide real value and make backers feel special. Well-designed reward tiers can significantly boost contributions.
- Offer early-bird pricing for the first backers
- Create limited edition or exclusive rewards
- Include multiple price points to accommodate different budgets
- Make sure rewards are deliverable and don't eat into your budget
- Consider digital rewards that have no production cost
Engage with Your Backers
Active engagement builds trust and encourages more contributions. Respond to comments, share updates, and show appreciation.
- Respond to every comment and question promptly
- Share regular updates about your progress
- Thank backers publicly and personally
- Create a sense of community around your project
- Be transparent about challenges and how you're addressing them
Leverage the First 48 Hours
The first two days of your campaign are critical. Strong early momentum signals to potential backers that your project is worth supporting.
- Announce your launch to your pre-built audience immediately
- Reach out to your personal network first for initial support
- Post on all your social media channels simultaneously
- Send email announcements to your mailing list
- Consider a launch event or live stream to generate excitement
Use Updates Strategically
Regular updates keep your campaign fresh and show progress. Use them to celebrate milestones, share behind-the-scenes content, and address concerns.
- Post updates at least once a week during your campaign
- Celebrate milestones (25%, 50%, 75%, 100% funded)
- Share behind-the-scenes photos and videos
- Announce new rewards or stretch goals
- Address common questions or concerns
Apply these tips to your campaign!